Midwest Financial Group
- Closed ⋅ Opens 8:30 am
- 8:30 am–5 pm
- Temporarily closed
- Closed on Saturday, Sunday
Services
- Financial planner
- Bookkeeping service
- Health insurance agency
- Insurance agency
- Investment company
- Investment service
- Life insurance agency
- Tax consultant
- Tax preparation service
Accessibility
- Wheelchair-accessible car park
- Wheelchair-accessible entrance
- Wheelchair-accessible toilet
Business Hours
- Monday
- 8:30 am–5 pm
- Tuesday
- 8:30 am–5 pm
- Wednesday
- 8:30 am–5 pm
- Thursday
- 8:30 am–5 pm
- Friday
- 8:30 am–5 pm
- Saturday
- Closed
- Sunday
- Closed
Find Us on Google Maps
1806 Seminole Hwy, Madison, WI 53711, United States
Customer Reviews

Reviews


Like previous reviews, Midwest Financial took several months to do our taxes. Even though we got all our documents in on time, they still ended up needing to file two extensions at additional expense to us. Twice, when we emailed for status updates, we got an automated email back saying that the CPA team was on a "volleyball retreat." This was in early April, during tax season, presumably the busiest time for CPAs. After filing a 6+ month extension, they still made a mistake in our filing details that they refused to fix without redoing our whole tax return and double charging us. We were a client for several years before this company went through two mergers / acquisitions (when they were still Apel Associates). It's clear that there's a type of customer they're trying to push out in favor of more lucrative financial planning. If you're a professional looking for accounting services, forget about it. They'll over charge you, not prioritize you, and still file your taxes late at YOUR expense. Go somewhere else.

I’ve been very pleased with all of the helpful investment advice I’ve received from Matt and also the Medicare information from Steve. I highly recommend this company.

Terrible experience with this firm. Tax preparation took 3 months longer than originally quoted and whenever I’d request a status update all i would receive is an automated email. I ended up filing my taxes myself because of their lack of communication and they still issue me a $355 bill for the work they’d done up to that point. Beware!

My wife and I just met with our financial advisor Eric for our financial planning. Eric is very knowledgeable and made the process of explaining the information to us in an easy and fun way ! We look forward to our partnership with MFG for our financial planning journey! Thank you !



Very helpful.

Negative Quality, Professionalism

Positive Responsiveness, Professionalism

Scott is a very thorough, thoughtful agent, with the highest integrity, always going above and beyond for his clients. I have been working with Scott for over four years, and highly recommend him.

Matt & Brandon have been great financial advisers to work with. They have been very responsive to my questions and requests. They are honest, personable people and I'm looking forward to working with them for many years to come.
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